Privacy policy for the Smart Business Modeler©

We, the team of the Business Model Design Lab, are pleased about your interest in our services. The Venturely, Palma de Cima, Travessa de Cima, 1649-023 Lisboa (hereafter Venturely) takes the protection of your personal data very seriously. We want you to know how we manage and use your information.

Data protection

The use of our website www.venturely.io is possible without providing any personal data. If you use our contact form, we use the data exclusively for the communication of your request. Data is not available to third parties.

Protection of personal data

Both, Venturely and our partners, have taken technical and organizational measures to ensure that data protection rules are respected. All employees of the Venturely are committed to the observance of data secrecy. This obligation applies beyond the end of the employment relationship.

Data security

All Venturely systems in which your personal data are stored and processed are protected by rigorous measures and are only accessible to the management and the head of IT. Data is not passed on to third parties and strictly prohibited by all employees, however. Therefore, we cannot guarantee its absolute security. If you have any questions about security on our Website, you can contact us at info@businessmodeldesignlab.com.

Withdrawal

You can revoke your voluntary consent to the appropriate storage and use of your personal data at any time with the effect for the future. Please send the revocation to info@businessmodeldesignlab.com. The relevant data will be deleted immediately.

You are further entitled to request access to and correction of your personal information collected by us. In order to make such a request, or if you have any questions or to make any complaint in relation to this Policy, please contact us at info@businessmodeldesignlab.com.

Access logging / How do we use cookies?

This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses so-called “cookies”, text files which are stored on your computer and which allow an analysis of the use of the website by you. The information generated by the cookie about your use of this website is generally transmitted to a Google server and stored there. However, in the case of the activation of IP anonymization on this website, your IP address will be abbreviated by Google within the Member States of the European Union or in other states of the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the US and abbreviated there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide other services related to website usage and internet usage to the website operator. The IP address provided by your browser as part of Google Analytics will not be merged with other Google data.

The use of cookies by Google Analytics is not covered by our privacy policy. We do not have access to or control over these cookies.

Furthermore, we use cookies to keep your session saved, so that you do not have to log in again when leaving and coming back to the browser.

How to control cookies?

When you first visit this website we ask for your consent to use cookies. You can choose not to accept cookies but please be aware that services you might request may not be available. If you delete your cookies or clear your cache, you may be asked to give your consent again. This is because a cookie is usually used to remember the choice you made the first time.

If you wish to revoke your consent to the use of cookies on this website you can either delete the cookies in your browser’s memory or clear your cache.

You can prevent cookies from being saved by setting your browser software accordingly; however, we would like to point out that in this case, you may not be able to fully utilize all the functions of this website. In addition, you may prevent Google from tracking the data generated by the cookies and related to your use of the website (including your IP address), as well as the processing of this data by Google in the following link: Google Analytics Opt-out Browser Add-on through downloading and installing the available browser plugin.

For more information, see Google Analytics Opt-out Browser Add-on or go to Safeguarding your data (general information about Google Analytics and Data Protection).

What kind of information does Venturely collect?

We are collecting name, last name, e-mail address and password if a user is registering on our site, the password is saved and encrypted, we do not have access to it. You also may provide information in your account (and you might have more than one if you’ve used more than one e-mail address when using our services), interacting with us by e-mail, or through our website, or otherwise. As a result of these actions, you might supply us with personal information, such as your name, e-mail, your opinions and individual preferences. If the user signs up via LinkedIn we also save some data that the API provides us with, namely location, industry and specialties: Basic Profile Fields.

When you visit our website, we may also gather certain information automatically and store it in log files. This information may include without limitation browser information, Internet Service Provider (ISP), operating system, Internet Protocol (IP) addresses or other device identifiers, location and date/time stamp.

Venturely does not knowingly collect any personal information from children under the age of 13. Those under age 13 should not use Venturely’s website or provide Venturely with any personal information.

For what purpose does Venturely collect my information?

We need this data to be able to create an account for the users to offer our services. BMDL uses your personal information to (i) make your account possible; (iii) maintain contact with you and provide you with ongoing personalized service; (iii) communicate with you (via e-mail) and provide you with promotional materials and additional information regarding our services; (iv) help us learn more about your preferences; (v) conduct marketing and performance research to assist us in measuring our performance and to help us improve our website experience and services. You may always choose to not receive promotional material as described below.

Data usage/user profiles

The use of the contents and offers of Venturely is not evaluated per user. It is stored only by the logging of the IP address. This means that Venturely does not create personal user profiles (e.g. by making use of pseudonyms) at any point in time. The matching of your personal data with the data from the access log via the IP address for the purpose of creating a personal user profile is not possible.

If you have received access to a Venturely service from your employer, only selected anonymized and aggregated usage data will be shared with the company. Conclusions on individual persons’ usage behavior cannot be drawn in any way.

The utilization behavior of all users is evaluated on the basis of the stored data exclusively in an anonymous manner and exclusively for scientific-statistical purposes as well as for the purpose of the optimization and further development of our online services. We do not pass this data on to third parties. The sale or rental of these data is also excluded.

How long is personal information retained?

Accounts will be deleted automatically after one year without use.

Withdrawal from promotional information

We want to communicate with you only if you want to hear from us. If you prefer not to receive promotional information from us, please let us know at info@businessmodeldesignlab.com. Please be sure to include your full name and the e-mail address you used when you registered.

Changes to this Notice

We may change this Privacy Notice from time to time. If we make any changes, we will notify you by changing the “Last Updated” date at the top of this page. In some cases, we may provide additional notice via a statement on our homepage or send you an e-mail. If there are material changes, you will be notified via e-mail.

If you disagree with any changes to this Privacy Notice, you will need to deactivate with us and stop using our services. Your use of Venturely services after the posting of any changes shall be your consent to such changes.